Semi-Custom Brand Kits

Are you ready to dial in a fresh, professionally-done brand presence - without the high investment and months-long process that comes with fully custom design?

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Then these kits are for you!

What is a semi-custom brand?

Simply put, semi-custom just means pre-designed.

Our semi-custom brand kits are sets of pre-designed assets - things like logos, icons, business cards, etc. - that we then customize to fit your preferences.

Our Brand Kits

clean, modern, cheerful

Teagan

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$650

romantic, whimsical, classic

Verbena

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$650

refined, editorial, chic

Emerson

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$650

eclectic, artful, playful

Kacey

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$1150

welcoming, friendly, calm

Dragonfly

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$650

exclusive: only sold once!

How It Works

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Choose from one of our limited edition pre-designed brand kits. Want extra customizations or guidance? Add on a Power Hour call with our lead designer.

Fill out a brief questionnaire with your brand name, tagline, brand colors, and some more basic information.

Receive a presentation of your new branding within just 2 business days! Once refined + approved, we’ll send over your files, and you can start putting your brand to use!

Have a few extra tweaks you'd like made?
Want some help choosing a strategic color palette?

Book a Power Hour at checkout!

In this one-hour Zoom call, we can work together to select your color palette, make additional customizations to your brand, discuss implementing your new assets - whatever we can fit into an hour!

Maybe you're thinking...

"I don’t want to make a huge investment in my branding design right now."

This is an excellent reason to go semi-custom instead of fully custom! Fully custom brand identities can range from $2,000-$10,000 depending on who you hire (we typically charge $3k-$4k), so for newer businesses or side hustles, it’s often a smart move to wait until you have a clear idea of what you need before making such a big investment. But even with our semi-custom kits - when you invest in professional branding for your business, your audience will take notice. It tells them that you're stepping into a new level, investing in your presence, and likely to serve up a stellar experience for them.

"I don’t have the time to spend months and months working with a designer, or answering lots of deep questions about my business.  I just need something with the right feel, right now."

Another great reason to go with semi-custom! The turn-around time for one of our kits is 1-2 weeks from the time you purchase it - and the effort on your part is minimal. No long, trailing questionnaires to fill out, or strategy sessions to sit in on. It doesn’t get any easier than this!

"I’ve purchased templates before, but was confused on how to use them, and didn’t have the time or energy to figure it out."

There can definitely be a learning curve with DIY templates, and you may still come away with a brand that doesn’t look entirely professional. Semi-custom branding is the best of both worlds in this way - they're an economical option, but you still get a professional designer's eyes on your brand, making sure that it looks beautiful and is pixel-perfect.

"I’ve been burned before with custom design. I struggled to communicate with my designer, and the end result was disappointing - and expensive."

This hurts our designer hearts to hear, but we understand that it can happen sometimes. The beauty of semi-custom brand kits is that you pretty much know what you’re going to get. Even though the assets will be customized with your name, tagline, and colors, you still have a good idea of what you’ll be walking away with when you purchase one.
 
That said, if you do purchase a semi-custom brand that we feel won’t work with your name, tagline, or colors for any reason - we’ll let you know, and refund your purchase. We want you to be ob-SESSED with your new branding, and we’ll do everything we can to ensure that.

Frequently Asked Questions

Q:  Who are these brand kits best for?

Our Semi-Custom Brand Kits are best for small business owners who need an elevated brand quickly and aren't quite ready for a custom designed brand. It's also a good fit for folks who struggle with decision paralysis, as many of the design decisions have been made for you once you select a kit.


Q:  How does customization work?

All brand kits will be customized to reflect your business name, tagline / title / industry, colors, and in some cases, photos. The general typographical layouts, however, will stay the same.

Q:  What does the timeline look like?

When you purchase your brand kit, you will receive a questionnaire to fill out via email. We ask that you fill out this questionnaire within 5 business days to make sure we can accommodate a quick turnaround. Once we receive your answers, we will send you a presentation of your customized branding within the next two business days. If revisions are needed, they will be completed within two business days of the request, and finally, once your branding is ready to go, we will deliver file exports within another two business days. With your prompt communication, the overall timeline will be around 1-2 weeks.

Q: Can I request revisions?

Absolutely! We include one round of revisions with the cost of your design kit, through which we gather and apply your feedback to polish your chosen brand design. Any further edits will be billed at our hourly rate.


Q:  What if I don’t know what colors I want?

If you would like our guidance in selecting your brand color palette, simply add on a Power Hour consultation call at checkout! In our hour-long Zoom call, we can strategically select some colors for you.

Q:  What files will I receive?

Your customized logo & icon files will be provided to you in black, white, and a primary color of your choice in AI, PNG, JPG, and PDF file types.

Your brand manual will be provided in PDF format.

Your business card design will be provided in AI and print-ready PDF file types, and your Facebook banner graphic will be provided as both a PNG and a JPG.

You will also receive links to the social media templates, which are hosted in Canva, from where you can copy them into your own account.

Due to font licensing restrictions, we cannot provide your brand font files to you, but will provide links where fonts can be downloaded or purchased.

Q:  Can any of the deliverables be customized with my own brand photos?

Yes! There are two types of deliverables that include photos:
(1) Facebook banners,
and (2) social media templates.

Facebook banners can indeed be customized with your own photos. In the questionnaire you’ll receive after purchasing, you will be able to link to your own image(s) for us to use in this graphic for you. If you do not have your own brand photos for us to use, we will use our best judgement to select beautiful & appropriate open-source stock imagery for use in your assets.

For the social media templates, you will be able to edit these yourself, and can add your own photos in Canva, where they are hosted.

Step into your badassery with a professionally designed brand identity that tells the world just how badass you are - and for a fraction of the price!

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